Bonhams will host an auction from June 11 to 23, 2026, featuring 14 lots of Ornellaia 2023 'La Vitalità' wine with labels designed by artist Marina Abramović. Proceeds from the sale will benefit the Solomon R. Guggenheim Foundation to support the 'Guggenheim Pop' exhibition and the conservation of works by artists including Andy Warhol and Maurizio Cattelan. The auction's top lot is a unique nine-liter Salmanazar bottle estimated at €14,000–€18,000, which includes a wax candle element and a vinyl record.