Kunsthaus Zürich Logs 539,500 Visitors in 2025, Second-Highest Attendance
The Facts
Kunsthaus Zürich reported 539,500 visitors in 2025, the second-highest total in its history, making it Switzerland’s most-visited art museum. The Marina Abramović exhibition drew nearly 120,000 visitors, the museum’s best attendance for a single show in twelve years. The Chipperfield extension’s free-entry foyer and garden debuted commissioned works, including Jeffrey Gibson’s “boshullichi/inlʋchi – we will continue to change” and Monster Chetwynd’s slide sculpture “Zardoz,” which was used more than 75,000 times. Financially, the museum posted a net loss of CHF 1.43 million, improved from CHF 1.53 million the prior year, partly due to a one-off artwork sale under a settlement with heirs of collector Carl Sachs. Earned income remained stable, with ticket sales of CHF 5.59 million and fundraising of CHF 4.85 million.
The Signal
The attendance figures underscore the museum’s strong public standing, yet the structural costs of the expanded building continue to pressure its budget. The museum has applied for increased city subsidies to cover long-term operational needs. The creation of the PerArte Stiftung by Marianne and Martin Haefner signals a new private-funding pillar for major international exhibitions. For collectors and peers, the data point to a well-capitalized institution that still depends on public support to sustain its expanded footprint, a common challenge among mid-sized European museums with ambitious building programs.
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- Artists: Marina Abramović, Jeffrey Gibson, Monster Chetwynd
- People: Marianne Haefner, Martin Haefner, Carl Sachs
- Museums: Kunsthaus Zürich
- Locations: Zürich
- Prices: CHF 1.43 million, CHF 5,593,230, CHF 4,852,861
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