The Facts
On October 26, 2026, Millon announced its solidarity auction program, MILLON Solidaire, which supports medical research, poverty alleviation, child protection, and press freedom. The auction house mobilizes its experts and collector network to organize charity sales for organizations including Institut Curie, Secours populaire français, Le Rire Médecin, Make-A-Wish France, Action Leucémies, Reporters sans frontières, Intérêt à Agir, ACADIA, For Hope, A Wish for Humanity, and Rugby French Flair. A notable sale on October 25, 2026, at Pavillon Baltard for the 80th anniversary of Les Petits Frères des Pauvres achieved €1.3 million in hammer prices. Millon has also worked with Fondation Ronald McDonald, Téléthon, Fondation pour le Logement des Défavorisés, and Fondation Thilo Kehrer, with the latter hosting a gala in Monaco featuring Alexandre Millon as auctioneer.
The Signal
The €1.3 million result for Les Petits Frères des Pauvres demonstrates the significant financial impact that professionally managed charity auctions can achieve, particularly when leveraging a major auction house's expertise in valuation and collector outreach. For collectors and donors, this model offers a structured way to convert art and objects into meaningful contributions, with Millon's network ensuring optimal pricing. The breadth of partner organizations—from medical research to press freedom—signals a growing institutionalization of charity auctions in France, where auction houses serve as strategic intermediaries between donors and causes.
- People: Alexandre Millon, Vanessa David, Céline Paris
- Auction Houses: Millon
- Locations: Paris, Monaco
- Prices: €1.3 million
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